summer games

A bit of background, Starbucks parallel their Starbucks For Life Winter games into the summer this year. This promotion ran from July 21st until August 23rd where Starbucks Reward members could win up to 2.1 million prizes! You would win rewards and points when you purchased items off the Starbucks menu. Once you have the rewards/points you can log into the Starbucks Summer Games website and play the pinball game where you release the ball and based on where it lands you can potentially win prizes. If the ball lands in the bucket you will instantly qualify for a prize. The more points you earn the higher likelihood you have of winning the prizes. 

Sunrise’s part in all of this was through ideation and creation of a few different prize levels. Sunrise ended up creating ~3,000 72” custom s’mores Frappuccino floaties which were sent to winners in both the US and CAN. We also created ~3,000 custom full dye-sublimated towels and shipped to individual winners throughout the US and CAN as well. We then helped with the kitting and fulfillment of the other tired level of winners.